Being a foreigner in Denmark:
Denmark is considered helpful, open and tolerant by foreigners and is interested in asking questions about the other’s culture and country. However, Denmark will often shy away from conversations that involve more personal topics, unless they know their collagues well.
 
In Denmark, great emphasis is placed on equality and the ideal that everyone is equal and must have the same rights and respect regardless of their social or ethnic background. Racist and discriminatory jokes are regarded as being very rude. This tolerant atmosphere makes it easy for a foreigner to settle in, but tolerance is also expected on the part of the visitor.
 
International business in Denmark:
When doing business in a foreign country you need to be prepared to experience things that are different from your own culture. Without proper preparation and planning you may find yourself experiencing ‘culture shock’ that may have a negative influence on your business dealings. It is understandable that as an active business person you can only invest a limited amount of time in the exploration of cultural differences. Sometimes it is only a few hours after landing in a new country that you find yourself in a meeting room talking business.
 
Cultural taboos:
Denmark is considered to be tolerant and so what is classed as undesirable behavior is usually something that violates the codes of tolerance. For example, the use of sexist or racist humor is considered very rude. Modesty in conversation and behaviour is also respected. The Denmark tends to dislike materialism and displays of individual achievement. You should show appreciation for the Denmark love of hospitality and ‘coziness’, and make sure business events also include social activities